Why Information Products Are a Powerful Business Model

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BY JOSHUA SHOEMAKER

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“When I first heard about selling information products, I was intrigued by the idea of turning my knowledge into something that could generate income. The beauty of information products—like e-books, online courses, and webinars—is that they allow you to share your expertise with a wider audience while creating a scalable income stream. For me, it was a way to package what I knew and offer it to those who could benefit. If you have knowledge or skills that others need, information products can be a powerful business model that grows with you.”

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